Albany, NY -- 02/13/2018 -- Depilatory products have gained a significant surge in the demand in recent years. Depilatory products are widely used for the removal of unwanted hair on the skin. The surge in the demand for depilatory products is majorly attributed to the rising awareness about personal hygiene among the female population. The developed countries such as U.S. Canada, U.K. and Germany among others are the major contributors to the growth of the female depilatory products market owing to the huge adoption rate of the same among the female population.
Rapid acceptance of depilatory products among the female population is one of the key factors responsible for the growth of female depilatory products market at present. Rising awareness about hygiene is one of the key factors associated with the surging demand for female depilatory products.
Further, the manufacturers operating in the field of female depilatory products, post extensive surveys on consumer behavior and research and development activities have come up with new products falling in this line and are also engaged in upgrading the existing depilatory products with new features in order to cater to the changing needs and preferences of the consumers. This has allowed the consumers to have an enhanced access to a wider variety of depilatory products to choose from.
However, harmful chemicals included in depilatory products are a major reason barring the growth of the market at present. Calcium hydroxide, potassium hydroxide, and sodium hydroxide among others are some of chemicals that are present in hair removal creams that help to remove hair faster. However, such chemicals have an adverse on the skin and since these products are used frequently, the effect of these chemicals on the skin is more evident. Due to this factor, a certain part of the female population refrain themselves from buying depilatory products, which has posed a negative impact on the growth of the female depilatory products market.
However, the usage of depilatory products in the developing countries such as India, Argentina, China and Japan among others is low at present. A fair amount of the female population refrain themselves from consuming depilatory products due to several cultural and societal barriers associated with every country.
However, this trend is expected to subside in the future on account of the younger population, who are majorly influenced by the western lifestyle, and the consumption of depilatory products in these countries is expected to increase in the future, thus creating opportunities for the manufacturers for expansion, which would also show a positive trend on the growth of the female depilatory products market in the future.
Based on products, the female depilatory products market has been segmented into hair removal creams, gels, lotions, wax strips, razors and blades among others. Hair removal creams and gels, lotions and wax strips are expected to lead the market throughout the forecast period on account of product innovation by the manufacturers, there-by allowing the consumers a wider variety of products to choose from. Further, features such as moisturizing and softening are some of the additional factors that have urged the female population towards consuming depilatory products on a large scale.
Based on distribution channel, the female depilatory products market is segmented into online channels, supermarkets and hypermarkets, and departmental stores among others. Online channels accounted for a fair market share in the female depilatory products market at the global level on account of rapid advancements in internet services such as 4G and 5G technologies.
Based on regions, Europe is expected to lead the female depilatory products market throughout the forecast period. Germany, U.K. and France are expected to lead the female depilatory products market throughout the forecast period. North America is also expected to project a fair growth during the forecast period. U.S. is the major contributor to the growth of the depilatory products market, followed by Canada.
Asia Pacific however is expected to exhibit the fastest growth for the depilatory products market during the forecast period, with India and China being the major contributors to the growth of this market.
Some of the major players operating in the field of female depilatory products market include Church & Dwight Co., Reckitt Benckiser Group Plc, Procter and Gamble, American International and Nad's among others.
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